For several years in a row, we have entered the TOP-5 most successful digital agencies of Ukraine for working with bloggers, opinion leaders, celebrities, etc. Therefore, once again we have shown our efficiency, creativity and expertise.
Gratitude to all colleagues, partners, clients for feedback and recommendations, influencers for the openness and quality of cooperation, our team for the high level of each implemented project, each advertising campaign.
We will go on!
We are launching the sale of sets of crossword publications delivered by Nova Poshta!
The cost of a set of three editions is UAH 110.
Shipping costs are paid by the publishing house.
Offer valid when ordering a set of publications. Go to the order form and choose your option:
https://docs.google.com/forms/d/e/1FAIpQLSensotT5tfQ8VO7cDCnDqiUl_ExBOt_b0GCrm162P8Mhi5LFw/viewform
If you want to change the sets according to your preferences, write to podpiska@burda.ua, specifying the list of publications and a contact phone number.
Enjoy your leisure!
Russia’s invasion of Ukraine has lasted three months and counting. For the third month in a row, Ukrainians live in constant anxiety and terror as a result of russists’ actions on the territory of occupied Ukrainian cities. We decided to dedicate the May digital cover of Marie Claire to every woman suffered from violence caused by the Russian invaders.
Sisters. Now all Ukrainian women are sisters. So they need any support to survive everything happening around. Rape is a shameful weapon of the Russian occupiers. The cynicism and baseness of Russian soldiers knows no bounds. Therefore, Marie Claire spoke with the women from various fields of activity and found out why the Russian occupiers use rape as a weapon and a method of warfare, how a woman deeply fractured by the violence in wartime can live with it and what the first medical and psychological aid should be after sexual violence in Ukrainian realities. Read more in the new article in the May issue of Marie Claire
In January 2022, the publishing house Burda Media Ukraine became a member of the UN Global Compact. We planned to issue this release on February 24th.
After months dedicated to preserving the team, we are returning to our commitments. We shall adhere to the Ten Principles of the Global Compact in three areas: ensuring the transition to rational patterns of consumption and production, ensuring a healthy lifestyle and promoting well-being for all at any age, ensuring gender equality, and empowering all women and girls.
Burda Media Ukraine is the largest media holding with more than 23 years of media expertise, comprising 6 business units for the development of media products and marketing solutions.
The monthly audience of the holding’s publications is 3.5 million people. From now on, the company is implementing a sustainable policy and trying to reduce the indicators of the carbon footprint from production and improve indicators of climate change. With this vision, Burda Media Ukraine is the first publishing house in the country to sign the UN Global Compact, resulting in a sustainable development strategy in the media company. These significant changes continue global sustainable initiatives already inevitable in the world context.
The company is operating since 1997 and currently has 105 employees throughout Ukraine. And all these years, Burda Media Ukraine has been trying to promote the ideas embodied in the UN Global Compact, supporting the Sustainable Development Goals, disseminateing knowledge and information about gender equality on the Lisa and Marie Claire resources, about a healthy lifestyle and children’s health on the My Child resource.
Some separate Sustainable sections were made on the resources of Burda Media Ukraine to spread knowledge about sustainable development in various areas, meet the goals of the UN and consider the issues of sustainable development in Ukraine and abroad from different angles.
The Burda Media Influencer agency and the Ukrainian edition of Marie Claire have implemented a special project with the American hair care brand TRESemmé, an official partner of New York Fashion Week. Using step-by-step instructions developed by TRESemmé stylists in partnership with the brand, marieslaire.ua readers have the opportunity to try one of the four trendy hairstyles from the New York Fashion Week show. The project is enhanced by the participation of influencers.
We have invited eight vivid Ukrainian bloggers, different in style, audience, and content. Each of them has chosen one of the hairstyles and demonstrated how to create it using TRESemmé products on social networks (Instagram and YouTube).
In total, the project reached more than 1,200,000 unique users. Including on the pages of bloggers on Instagram – more than 530 thousand. The number of views exceeded the forecast by 50%, the audience actively responded to blogger posts.
Оберіть свій образ з NYFW: Pick your NYFW look: https://tresemmeatnyfw.marieclaire.ua/
See how Anastasiia Krivitska did it: https://www.youtube.com/watch?v=N7tdFHFrg40&t=206s
The the first acquaintance with the product and positive emotions always depend on presentation. The Burda Media Influencer agency and the team and editor-in-chief of the Marie Claire Iryna Tatarenko organized an unforgettable holiday for influencers in the presidential suite of a five-star star hotel. In an atmosphere of luxury enhanced by sparkling, bloggers got acquainted with beauty and perfume novelties from Carolina Herrera, Shiseido and Topicrem. Brand representatives spoke about the properties and features of their products.
Photos taken in the hotel’s incomparable interiors later appeared at bloggers’ Instagram pages. There were also interesting and informative entertainments, which we complement each of our events. Together with coach Tetiana Romantsova, the guests played the New Year’s game called New Year Goals. The well-known host Mykola Matrosov was responsible for the atmosphere, and the charismatic DJ STARKOV – for the music.
Such events are not only unforgettable for bloggers, but also extraordinary quality content for brands. The event was attended by 12 bloggers who posted 40 posts and stories with the integration of partners on their Instagram pages. The total media reach of the event was 700,000 unique users.
The #FAMILYBLOGDAY pre-New Year’s winter event involving influencers and partners was recently held. The event was held on December 15 in the Georgian restaurant Mama Manana.
The bloggers cooked a Christmas cupcake under the chef’s guidance. For many, it was the first experience of preparing traditional European Christmas pastries with raisins, candied fruit, nuts, and marzipan. In addition to an interesting gastronomic experience, the bloggers made a Christmas composition, listened to a lecture on fashion trends for the next year from a fashion designer and an etiquette school.
#FAMILYBLOGDAY events have already become tradition. Every time we attract partners who willingly represent the products and as a result receive emotional and vivid reviews in stories and posts from bloggers. The secret of the attractiveness of such events: experience, trust, a team of like-minded people who carefully think over the concept of the event. A warm atmosphere promotes communication, new acquaintances, and casual familiarization with partners’ products. Of course, such events should be not only interesting, but also informative. Each time we select speakers who share useful knowledge that can later be used at home. And, of course, our guests come home with our gifts. 20 bloggers attended the winter #FAMILYBLOGDAY.
They posted more than 30 posts and stories with partner integration on their Instagram pages, which in total reached more than 280,000 unique users.
The general director of Burda Media Ukraine was elected to the supervisory board of the authoritative world association of press publishers WAN-IFRA.
WAN is a non-profit, non-governmental organization, which includes more than 3,000 companies, individual publishers, national associations of publishers, educational and research institutions from more than 120 countries. Every year, the Association organizes dozens of events, seminars, trainings, webinars in different parts of the world with the aim of uniting media managers, innovators, opinion leaders, editors and journalists.
According to the head of Burda Media Ukraine A. Vdovychenko, membership in such organization is not only evidence of the high level of development of the media holding he leads, but also a modern necessity in the conditions of growing competition.
Membership in the supervisory board will contribute to the active exchange of experience, the study of the best cases, familiarization with new creative methods of increasing the readership.
On October 26, at the business forum “Innovations in Communications. Trends 2022” the results of the competition “Best corporate media of Ukraine 2021” were summarized. We learned about this from a letter from our client Asya Khristokina, manager of the Corum Group, with whom we have been working for over two years.
Quote: “The client digest, which you and I have been working together for more than a year, won the Grand Prix. I want to share my joy with you and thank you for your dedication and creativity in working on this project, for your creative approach to the matter. The Grand Prix is a high evaluation of the work and professionalism of your team.” Agree, it’s always nice to to receive praise.
This letter prompted us to find out more about the participants of the competition: who else among our customers was participating? Our joy has tripled! In addition to the Corum Group client digest, the corporate B2C magazine “Narodny Bankir” (2nd place in the competition), published for clients of PUMB Bank, and the corporate board game “Brain Storm” (2nd place in the competition), developed jointly with ASINO UKRAINE to improve interaction with doctors and promote the Vinoxin Forte drug.
We wish our potential clients new groundbreaking ideas and original ideas! Is it possible to realize what you’ve planned? Get in touch, let’s do it together!
To be aware of the latest fashion trends, you can just serf the relevant websites, but to create a fashionable outfit, you’ll need an expert’s advice.
Visit the Burda Style Ukraine Instagram page. Here is everything that a modern woman needs to know about fashion and how to create a stylish original image with her own hands. Are you dreaming of an update for the new season that would be the envy of the most fastidious fashionistas?
Check out the patterns offered on the site! You will definitely find something you like. Also, pay attention to the original home DIYs. Create together with Burda Style Ukraine, delight yourself and your family with beautiful things!